SMBs Win as Business Intelligence Hits the Cloud

Business intelligence from the cloud means big savings and an advantage over the competition.

Many small and medium-sized businesses (SMBs) have depended on outside contractors for information technology services for several years. That’s why the cloud fits in well with a small business strategy. When the bottom line simply can’t afford large investments in internal staff or infrastructure, SMB owners can leave IT nuts and bolts to the experts.

Two recent developments are accelerating the trend of SMBs’ reliance on third-party providers. First, SMBs have become acutely aware of the potential competitive advantages of data analytics. Second, more cloud providers now offer business intelligence (BI) as part of their overall Software as a Service bundle, making the cloud even more attractive and cost-effective for SMBs. AMI-Partners’ most recent Global Market Forecast Model predicts that cloud-based BI and analytics options adopted by SMBs will continue to grow by 20 percent through 2015.

[ Full Story – Jill Billhorn – November 21, 2014 ]